Frequently Asked Questions

Everything you need to know before the first call.

Genuine answers to the questions we hear most often. If yours is not here, ask us directly.

About DryDigit

DryDigit is an AI-augmented digital agency that starts every engagement with market research — not a proposal or a template. We use AI as a core delivery tool for research synthesis, competitive analysis, and content generation, which makes our work faster, more precise, and more comprehensive than traditionally resourced agencies. We do not do everything for everyone. We do six specific things exceptionally well, and we are direct about what is and is not a good fit.

DryDigit is based in India and serves clients across India, the UK, USA, and Southeast Asia. All work is delivered in English. We price Indian market engagements in INR and international projects in USD. Our India-based operations allow us to offer global-standard work at an investment point that makes the decision straightforward for both domestic and international clients.

We work with startups, D2C brands, growing SMBs, and enterprise teams across all sectors. What matters is not the size of your organisation — it is whether better market intelligence and more precise digital execution would meaningfully improve your results. Book a discovery call and we will tell you honestly whether we are the right fit.

Services & Process

What is publicly available online is already known to your competitors. DryDigit's AI Research vertical synthesises primary and secondary intelligence — competitor analysis, market sizing, regulatory landscape, pricing data, and customer behaviour signals — into a strategic brief built around the specific decision your business needs to make. It answers "should we enter this market and how" rather than simply "what is the market size."

GEO stands for Generative Engine Optimisation — the practice of structuring your content, authority signals, and digital presence so that AI tools like ChatGPT, Perplexity, and Google AI Overviews cite your business when generating answers. Traditional SEO targets clicks from search result pages. GEO targets citations and recommendations from AI-generated answers. As more buyers begin their research through AI tools, visibility in AI responses becomes as commercially important as ranking in search results.

We build on static HTML (our default for performance and security), WordPress (for content-heavy sites requiring CMS flexibility), and Shopify (for e-commerce). We recommend the platform based on your specific requirements — not based on which is easiest for us. Every website we build is mobile-first, optimised for sub-one-second loading, and structured for SEO from the first line of code.

Yes — and this is where our integrated model creates compounding value. Research findings inform SEO targeting. SEO data improves ad targeting. Ad performance data shapes website content. Running these as a single integrated brief means every service reinforces the others. Clients who engage us across multiple verticals typically see better results from each individual service than those using the same services through separate agencies.

Timelines vary by service. A Starter AI Research brief typically delivers within 1–2 weeks. A full Market Entry Strategy engagement runs 3–4 weeks. Web design and development projects take 4–8 weeks depending on scope and complexity. Every engagement begins with a scoped timeline agreed by both parties, with weekly status updates throughout. We do not start work without a clear timeline in writing.

Pricing & Working Together

No — every engagement is scoped to the specific brief and we do not believe in published pricing that does not reflect what your actual project requires. Book a discovery call and we will scope the right engagement for your goals and budget — with a clear proposal within 48 hours and no commitment required at that stage.

We accept payment in Indian Rupees (INR) for India-based clients and US Dollars (USD) for international clients. Payment terms are confirmed at the proposal stage — typically 50% advance and 50% on delivery for project-based engagements, or monthly invoicing for retainer arrangements.

The best way is to book a free 30-minute discovery call — or send us a project brief through the contact form. We will review your brief personally and respond within one business day. If your matter is urgent, WhatsApp us directly on +91 88606 99051. We confirm alignment on scope and goals before we send any proposal, which means every proposal we issue is accurate and relevant to your actual requirements.

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